Technology and social media are fantastic for sharing our lives, promoting our businesses and keeping up-to-date with family.
But sometimes we need a reminder to enjoy the moment before sharing it!
Enter Coca-Cola’s “Social Media Guard”, an inventive and light-hearted way to use viral marketing. They know it defines irony – a social media campaign, that will be shared via social media, encouraging users to put down social media and live in the moment – but it’s a great bit of psychological marketing!
Watch the video below…